Marketing Management:Text and Cases, (Special Indian Edition)

Type
Book
Authors
ISBN 10
0070603952 
ISBN 13
9780070603950 
Category
Reference   [ Browse Items ]
Publication Year
2005 
Pages
812 
Subject
Marketing Management  
Description
This cases essentially a hardvard case book which offers the best in marketing management cases.an overall 'business'otientation of the cases make this book a refreshingly different offering in the area of marketing management. - from Amzon 
Number of Copies

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