Electronic Commerce : A Managers Guide

Type
Book
Authors
ISBN 10
8177583166 
ISBN 13
9788177583168 
Category
Reference   [ Browse Items ]
Publication Year
2015 
Publisher
Pages
431 
Subject
e-COMMERCE 
Description
Description electronic commerce: a manager's guide is the ideal startingpoint for business managers and professionals involved withelectronic commerce, as well as professionals and users who want tokeep abreast of the latest trends and issues in managementpractices affected by electronic commerce technology. Authors ravikalakota and andrew whinston take a down-to-death approach to avery important business subject, with insightful examples to showhow ideas have been put into practice. For sale in indiansubcontinent only provides a clear overview of what electronic commerce is all about specifies the business uses and technology directions of the world wide web clarifies management issues facing internet service providers explains firewalls, transaction security, and electronic payment methods describe electronic commerce applications and challenges in banking, retailing and publishing covers electronic commerce applications internally within the corporation?supply-chain management, manufacturing and finance introduction to electronic commerce the internet and the access provider industry world wide web-applications world wide web-concepts and technology firewalls and transaction security electronic payment systems electronic commerce and banking electronic commerce and retailing electronic commerce and online publishing intranets and supply-chain management intranets and customer asset management intranets and manufacturing intranets and corporate finance ravi kalakota is the xerox assistant professor ofinformation systement in the william e. Simon graduate school ofbusiness administration at the university of rochester. His recentresearch interests are in the areas of support structures of onlinebanking and financial services, designing customer asset managementsystems, and intranet-based supply-chain management. Andrew b. Whinston is the cullen chair professor ofinformation systems, computer science and economics, ic2 fellow,and director of the center for infor - from Amzon 
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